Expensive watch exports are being hit by the strong franc and wider concerns about the geopolitical situation.
Monthly exports are up slightly – 3.1% at CHF 1.9bn. But that could be considered flat once inflation is taken into account. The number of physical pieces being sold is down.
In comparison, this time last year, sales were up nearly 12%.
Analysts say it shows a slow start to the year.
But it may just be a return to normality after 2023 was a record year for sales at over CHF 26bn.
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