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S U B S C R I B E
Thursday, 26 July, 2012
Many world leaders practicing 'Twiplomacy'
How do world leaders use Twitter in politics, and more importantly, who has the most followers? A new study from the Swiss communications company Burson-Marsteller examines “Twiplomacy.” Mattias Luftkens, from Burson-Marsteller, speaks to WRS’s Alex Helmick about how world leaders are now using Twitter:
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U.S. President Barack Obama tweets at his first ever Twitter Town Hall in the East Room at the White House in Washington on July 6, 2011. (REUTERS/Larry Downing)
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