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Home > News > Feature Stories > Supermarket race for shoppers shaken up by convenience
Wednesday, 27 October, 2010

Supermarket race for shoppers shaken up by convenience

The arrival of German discounters Aldi and Lidl in Switzerland in recent years has shaken up the cosy duopoly enjoyed by Coop and Migros. Both of the established retails giants have made significant price cuts since 2005, and earlier this week Migros announced it would not meet the growth targets it had set this year because of those price cuts. But shopper habits are changing too—more and more people are choosing to shop online or in a quick convenience store. WRS reporter Vincent Landon takes a look at the changing retail landscape.

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